Subscribe to Deane Parkes’ Newsletter Today!
Close

Education

Health Store Creed

January 5, 2017 | By: deaneparkes

I ran across this from an article I wrote in early 2000’s for CNHR and felt it was worth a rerun.

Look over the list, see what you do well, see where you may improve however realize what you do every day makes a difference in the lives of the people in your community!

The Rebel Retailer Creed:

I bring passion, enthusiasm and emotion to my job.

I am committed to making a difference.

I will work with other rebel-spirited people.

I will lead the charge to bring the message of natural health to my community.

I will be unique and bold so everyone in my community knows what I stand for.

I do not fear the competition but welcome them as they make me stronger.

I will toss out sales reps who knock the competition while in my store….if they’re lucky, I will warn them first.

I will spy on the competition and understand their strengths and weaknesses.

I will be the best trained at my job and ensure that everyone I work with is well trained and working to be the best they possibly can.

My store is a reflection of the dedication I have to my customers and I am proud of the way it looks and feels.

I will be impeccable in my integrity and deliver what I promise.

I will send messages of health to all media on a regular basis so everyone in my community knows who we are, what we stand for and how to find us.

I will lead the community with trusted information about organic foods, herbs, supplements, homeopathy and the many other great products I offer.

I will fight the misinformation from drug, biotechnology and the medical profession that support the use of many harmful substances.

I will be proud of what I stand for.

I will laugh alot, have fun and, if I mess up, know that this is how I learn and is as normal as breathing.

I will hang out with other seriously radical rebels.

I will be a little bit “in people’s faces” about what I stand for.

I will never sell anyone something I would not take if I was in their shoes.

I will make a strong profit , for then I will be able to continue to bring healthy products to my customers.

I will be grateful for having the opportunity to give service to my community in a way that has such a strong impact on people’s lives……I am truly blessed.

Related Articles

Read Article - SALES – PROFIT – INVENTORY
SALES – PROFIT – INVENTORY

Key areas of focus to thrive are sales, profit and inventory. Sales is generally the first focus of a business for no sales no business. Often mood is determined on a day’s sales. For some it is Wall Street for others it is their own independent business. Is our stock rising or falling? Customer service, […]

Article
Read Article - No margin…no mission
No margin…no mission

Of late I’m hearing retailers having challenges maintaining let alone increasing margin! Stores across Canada are experienced a flatting out or drop in overall sales. Perhaps due to no more Dr Oz effect however whatever the case the combination of less margin and lower sales is a formula for increased stress from ownership/management down throughout […]

Article
Read Article - Lead with your heart, manage with your head
Lead with your heart, manage with your head

While shopping at my local health food store this past weekend I struck up a conversation with a fairly shy young woman about what she was demoing…when she opened up she became very animated and passionate about what she was demoing. She spoke from her heart as she described the humane treatment of the animals, […]

Article